Pharma platform for oncologists · April 2025 — July 2025

Merck — a companion for oncologists, on the floor and after it.

Role
Product manager · UX researcher · Product designer
Research · UI · Prototyping
Context
BHSAD capstone · commissioned by Merck Russia
Platform
Desktop · responsive for mobile
Scope
Research → synthesis → concept design
Merck knowledge platform
Responsive version of the home screen of Merck's redesigned knowledge base.
01 — The problem

…

…

02 — Context & constraints

…

…

…

Merck platform as-is
The Merck platform as is
03 — Research

…

…

Mindset matrix
Four findings strong enough to shape design decisions
04 — Mindsets

…

…

Mindset matrix — excluded segment
Primary audience

Inquisitive Learners

…

Secondary

Methodical Researchers

…

Community-led

Followers

…

05 — The solution

…

Merck platform home screen
Tap to expand
Merck app screen
A

Pinboard with audio and annotation

…

…
B

Calculators, in context

…

One calculator Workspace
‹ ›
…
C

Medical Buddy

…

Medical Buddy screen Medical Buddy screen
…
D

Mental health module

…

Merck mental health screen
…
Merck app screen
E

"Mistake of the Day"

…

…
06 — Scaling

…

…

…

Scaling phase
Scaling phase
Scaling phase
…
07 — Reflection

…

…

…

Mentor feedback
…
Victoria · @VictoriaStreletsAlisa · @pa_alisa
Next project
Precheck — Medical Copilot
→